Why We Rebranded from VYPER to Blitz Rocket

Jack Paxton

Jack Paxton

9/4/2025

#rebranding #announcement
Why We Rebranded from VYPER to Blitz Rocket

Why We Rebranded from VYPER to Blitz Rocket

After years of growth and evolution, we've made the strategic decision to rebrand from VYPER to Blitz Rocket. This change marks a major step forward in our journey, and we want to share the thinking behind it.

A New Foundation, A New Name

At the heart of this rebrand is a completely new tech stack. We've rebuilt our platform from the ground up to be faster, more flexible, and more powerful. With such a significant overhaul, it only made sense for the brand to evolve along with the technology that powers it.

Our app now fully embraces AI, with AI-powered and verified actions, AI-powered fraud detection, and more. It's time to make your campaigns work better.

Clearing Up Brand Confusion

The name "VYPER" served us well—but over time, we encountered increasing brand confusion. Many other companies, tools, and products used the same or similar names, making it harder for our users to find us and trust us as the original. With Blitz Rocket, we're carving out a distinct identity that reflects both our speed and our mission: helping creators and marketers launch high-performance campaigns.

What's Changing (and What's Not)

Starting today, new signups will only be available on the Blitz Rocket website. We'll continue operating VYPER during this transition period, but all future product development, support, and innovation will take place under the Blitz Rocket brand.

We'll also keep posting to the VYPER blog for now, especially for SEO purposes, but the primary home for updates and new features will shift to Blitz Rocket.

How is the platform improving?

  • Speedier
  • Better verification via AI
  • More bonus actions
  • More features that will help you gamify your campaigns (like campaign tiers)
  • Constant updates
  • Better looking design
  • Much better security features

What will happen to the current VYPER?

Current VYPER campaigns will run, and people who have been using VYPER can continue to use VYPER, but we will no longer be making updates to the app.

While you may continue to use VYPER, it's advised that you switch over to Blitz Rocket for your next campaigns asap.

Looking Ahead

This rebrand is more than a name change—it's a commitment to a better product and a better experience for our users. We're excited to have you with us as we step into this next chapter.

If you have any questions about the move or what it means for your account, feel free to reach out to our team.

Welcome to Blitz Rocket.