E-commerce Case Studies
Real results from e-commerce brands using contests to collect emails, drive sales, and build engaged communities.
Water Company Collects 62,354 Emails in 4 Weeks
Challenge
Attract health-conscious consumers interested in alkaline water benefits and sustainable brands
Solution
Hosted partner giveaway with 8+ complementary lifestyle brands, leveraging cross-promotion and shared audiences
Results
- ✓62,354 new email subscribers
- ✓14,000+ new Instagram followers
- ✓251,247 pageviews on landing page
- ✓24% conversion rate
- ✓124,493 total new followers across all partners
Sustainable Brand Collects 41,820 Emails via Instagram Giveaway
Challenge
Building an engaged audience around household products and generating buzz for sustainable kitchen items
Solution
Instagram giveaway with viral social sharing, referral loops, and user-generated content incentives
Results
- ✓41,820 new email subscribers
- ✓37,703 new social followers
- ✓222,263 pageviews on landing page
- ✓18% conversion rate
- ✓15,536 social shares and engagements
- ✓Campaign cost less than $1,000 to run
Cannabis Wellness Brand Achieves 35% Traffic Increase in 7 Days
Challenge
Growth stalled despite healthy metrics due to advertising regulations in cannabis industry, needed new top-of-funnel traffic sources
Solution
Strategic VYPER giveaway campaign with niche-relevant prizes and social engagement bonus actions
Results
- ✓35% overall increase in traffic
- ✓83% increase in blog pageviews
- ✓1,000+ new Instagram followers per week
- ✓1,842% increase in Facebook likes
- ✓2,017% increase in Facebook fan engagement rate
- ✓3,772% increase in website clicks from social
- ✓64% of participants from previously untapped audience
Key Insights from Real E-commerce Contest Campaigns
Ready to replicate these results?
Join hundreds of e-commerce brands using VYPER to run viral contests, collect emails, and grow their business with proven strategies.