[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"case-study-case-study-phoneback-iphone-18-pro-wardrobe-campaign":3,"contest.bonusActions.publicList-1NxRluHgBF":140,"case-study-related-case-study-phoneback-iphone-18-pro-wardrobe-campaign":157},{"status":4,"id":5,"userId":6,"teamId":7,"metaDescription":8,"metaTitle":9,"metaFeaturedImage":10,"metaFavicon":11,"contestDesignJson":12,"prizes":54,"startDate":55,"endDate":56,"timezone":57,"isEvergreen":36,"bonusActions":58,"migratedHelloContestId":103,"mode":104,"toolType":103,"pointEarningEnabled":33,"referralDestination":105,"customReferralUrl":11,"customEventName":103,"customReferralMessages":33,"referralMessageTemplate":106,"referralEmailGatingEnabled":36,"referralAllowedEmails":103,"signupAdvocatePoints":107,"signupFriendPoints":108,"signupAdvocateRewardId":103,"signupFriendRewardId":103,"referralPurchaseAdvocatePoints":47,"referralPurchaseFriendPoints":47,"referralPurchaseAdvocateRewardId":103,"referralPurchaseFriendRewardId":103,"directPurchasePoints":47,"directPurchasePointsType":109,"signupAdvocateCommission":47,"signupFriendCommission":47,"referralPurchaseAdvocateCommission":47,"referralPurchaseFriendCommission":47,"purchaseCommissionRate":47,"purchaseCommissionType":110,"commissionManualReviewEnabled":36,"enableTwoWayRewards":36,"enablePurchaseRewards":36,"enableDirectPurchaseRewards":36,"enableSignupRewards":36,"signupAdvocateRewardPoints":47,"signupFriendRewardPoints":47,"signupAdvocateRewardId_old":103,"signupFriendRewardId_old":103,"externalTrackingEnabled":33,"trackingScriptId":11,"purchaseTrackingMethod":111,"signupTrackingMethod":103,"signupWebhookEnabled":36,"signupWebhookUrl":103,"signupWebhookSecret":103,"scriptLastSeenAt":112,"scriptLastSeenUrl":113,"embedUrl":114,"slug":115,"enableConfirmationEmail":33,"confirmationEmailFrom":116,"confirmationEmailContact":117,"confirmationEmailSubject":118,"confirmationEmailCompanyName":119,"confirmationEmailAddress1":120,"confirmationEmailCity":121,"confirmationEmailState":122,"confirmationEmailCountry":123,"confirmationEmailContent":124,"confirmationEmailLogo":125,"googleAnalyticsPixel":126,"gtmTagId":11,"facebookPixel":127,"facebookCapiEnabled":33,"facebookCapiAccessToken":128,"facebookCapiTestEventCode":129,"locale":130,"copyOverridesJson":103,"customLocales":103,"termsOfService":131,"privacyPolicy":132,"customDomain":11,"preventTempEmails":33,"disableIpRestriction":36,"skipVerification":36,"caseStudyTitle":133,"caseStudyContent":134,"caseStudyGeneratedAt":135,"caseStudySlug":136,"deletedAt":103,"isExpired":33,"team":137,"confirmedEntries":139},"ACTIVE","cmsdpzwe903c2agg32c3duhk2","cms573a2q0i9zd5uyz4lxb354","cms575fio0c83xz3hn8jw3hva","Enter to win an iPhone 18 Pro\u002FMax + complete PhoneBack wardrobe ($2K value). Free giveaway August 15–September 6, 2026. Share to earn bonus entries.","Win iPhone 18 Pro\u002FPro Max + PhoneBack Wardrobe | Free Giveaway","https:\u002F\u002Fvyper-3.b-cdn.net\u002Fproduction\u002Fimages\u002F2ada593c-5a58-4f9b-a3fc-d6f2ed627f05.png","",{"titleHtml":13,"descriptionHtml":14,"contestcontentHtml":15,"embedformHtml":16,"thank_you_text":17,"headline_font_family":18,"text_font_family":19,"header_text_color":20,"header_overlay_color":21,"body_text_color":20,"body_bg_color":21,"body_border_color":11,"body_border_width":22,"button_color":23,"button_text_color":24,"rounded_style":25,"gradientColorOne":23,"gradientColorTwo":11,"header_background_image":26,"header_background_image_opacity":27,"header_video":11,"logo":28,"logo_size":29,"title_size":30,"hero_logos":31,"hero_logos_label":11,"welcome_video":11,"thank_you_video":11,"welcome_message":32,"showReferFriend":33,"showBonusActions":33,"showPrizes":33,"showTiers":33,"showRewards":33,"rewards_display":34,"showLeaderboard":33,"showCountdown":33,"showVideo":33,"showSectionLabels":33,"showWelcomeMessage":33,"headerGradient":33,"showAmbientGlow":33,"ambient_glow_color":11,"hidePoweredBy":33,"entry_methods":35,"custom_signup_fields":37,"signup_button_text":38,"signin_button_text":39,"show_marketing_checkbox":36,"marketing_checkbox_text":40,"show_toc_checkbox":36,"toc_checkbox_text":41,"layout":42,"contentGateImageLayout":43,"body_columns":44,"button_style":45,"button_shape":46,"button_outline_color":11,"button_border_width":47,"button_bg_opacity":22,"card_style":48,"theme":49,"ugcBonusActionIds":50},"\u003Cp>Win an iPhone 18 Pro\u002FPro Max + Full PhoneBack Wardrobe ($2,000+ Value)\u003C\u002Fp>","\u003Cp>Ready for the ultimate upgrade? We’re giving away \u003Cstrong>one (1) iPhone 18 Pro or iPhone 18 Pro Max\u003C\u002Fstrong> plus a \u003Cstrong>Complete PhoneBack Wardrobe\u003C\u002Fstrong> (approx. \u003Cstrong>$2,000 value\u003C\u002Fstrong>), so you can level up your tech and your style in one shot. Enter now for your chance to win. Fast, free, and seriously worth it.\u003C\u002Fp>\u003Cp>\u003Cspan style=\"color: rgb(0, 0, 0);\">Join the #SütiNoCaseRevolution\u003C\u002Fspan>\u003C\u002Fp>","\u003Ch2>Here's what you can win\u003C\u002Fh2>\u003Cul>\u003Cli>\u003Cp>\u003Cstrong>Grand Prize (1 Winner): \u003C\u002Fstrong>1x iPhone 18 Pro or Pro Max (winner's choice) + Full PhoneBack wardrobe (All 14 colors and materials). Value: $2,000+\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>\u003Cstrong>Runner-Up (5 Winners):\u003C\u002Fstrong> Partial PhoneBack wardrobe set (5 assorted colors each.). Value: $200-300\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>\u003Cstrong>Wildcard Prize (1 Winner):\u003C\u002Fstrong> Win a second iPhone 18 Pro or Pro Max. Create and upload a destruction video showing your old case getting destroyed. Stomp it, freeze it, burn it safely. Get creative. Best video wins. Judged manually, announced at campaign close. Value: $1,399+\u003C\u002Fp>\u003C\u002Fli>\u003C\u002Ful>\u003Ch2>How to Enter\u003C\u002Fh2>\u003Col>\u003Cli>\u003Cp>\u003Cstrong>Enter\u003C\u002Fstrong> using the form above (takes ~30 seconds).\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>\u003Cstrong>Boost your chances\u003C\u002Fstrong> by completing optional bonus actions, like following on social or referring a friend.\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>\u003Cstrong>Winner selection\u003C\u002Fstrong> happens after the giveaway closes. We’ll contact the winner via the email used to enter.\u003C\u002Fp>\u003C\u002Fli>\u003C\u002Fol>\u003Ch2>Bonus Entries\u003C\u002Fh2>\u003Cp>One entry gets you in. But share, follow, post, and create to unlock bonus points. The more you do, the better your odds.\u003C\u002Fp>\u003Col>\u003Cli>\u003Cp>\u003Cstrong>Complete Survey. \u003C\u002Fstrong>Quick questions about your style.\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>\u003Cstrong>Follow on Instagram.\u003C\u002Fstrong> Join the #SütiNoCaseRevolution.\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>\u003Cstrong>Follow on TikTok. \u003C\u002Fstrong>Behind-the-scenes, destruction videos, daily drops.\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>\u003Cstrong>Share Your Referral Link.\u003C\u002Fstrong> Every friend who enters = more points for you. No limit.\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>\u003Cstrong>Upload Destruction Video.\u003C\u002Fstrong> Film yourself destroying your old case. Be creative.\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>\u003Cstrong>Sign the Pledge.\u003C\u002Fstrong> \"No case. Better feel. That's the pledge.\"\u003C\u002Fp>\u003C\u002Fli>\u003C\u002Fol>\u003Chr>\u003Ch2>Key details\u003C\u002Fh2>\u003Cp>\u003Cstrong>Eligibility:\u003C\u002Fstrong> Open to eligible participants where permitted by law. Void where prohibited.\u003C\u002Fp>\u003Cp>\u003Cstrong>No purchase necessary:\u003C\u002Fstrong> Purchasing does not increase your chances of winning.\u003C\u002Fp>\u003Cp>\u003Cstrong>Notification:\u003C\u002Fstrong> Winner will be contacted by email. If the winner does not respond within the stated timeframe in the Official Rules, an alternate winner may be selected.\u003C\u002Fp>\u003Chr>\u003Ch2>Privacy\u003C\u002Fh2>\u003Cp>We’ll use your information to administer the giveaway and communicate entry\u002Fwinner updates. You can unsubscribe from marketing emails anytime. For full details, refer to the Privacy Policy linked in the entry form.\u003C\u002Fp>\u003Chr>\u003Ch2>If you win\u003C\u002Fh2>\u003Cp>If your name is selected, we'll reach out with the next steps for claiming your new iPhone 18 when it becomes available. We'll make the process simple, clear, and easy to follow.\u003C\u002Fp>\u003Ch2>If you don't win\u003C\u002Fh2>\u003Cp>Everyone who enters gets a thank-you offer on PhoneBack. It hits your inbox on announcement day. Don't miss it.\u003C\u002Fp>","\u003Csection class=\"giveaway-entry\" aria-label=\"Giveaway Entry Form\">\n  \u003Cdiv class=\"giveaway-entry__card\" style=\"max-width:720px;margin:0 auto;padding:24px;border:1px solid #e6e6e6;border-radius:14px;background:#fff;box-shadow:0 8px 24px rgba(0,0,0,.06)\">\n    \u003Ch2 style=\"margin:0 0 8px;font-size:22px;line-height:1.2;\">Enter in under 30 seconds\u003C\u002Fh2>\n    \u003Cp style=\"margin:0 0 18px;color:#444;\">Submit your details below to lock in your entry. No purchase necessary.\u003C\u002Fp>\n    \u003Cform id=\"giveawayForm\" class=\"giveaway-entry__form\" method=\"post\" action=\"#\" autocomplete=\"on\">\n      \u003Cdiv style=\"display:grid;grid-template-columns:1fr 1fr;gap:12px;\">\n        \u003Clabel style=\"display:block;\">\n          \u003Cspan style=\"display:block;font-size:13px;color:#333;margin-bottom:6px;\">First name\u003C\u002Fspan>\n          \u003Cinput name=\"first_name\" type=\"text\" required placeholder=\"Alex\" style=\"width:100%;padding:12px 12px;border:1px solid #d7d7d7;border-radius:10px;\" \u002F>\n        \u003C\u002Flabel>\n        \u003Clabel style=\"display:block;\">\n          \u003Cspan style=\"display:block;font-size:13px;color:#333;margin-bottom:6px;\">Last name\u003C\u002Fspan>\n          \u003Cinput name=\"last_name\" type=\"text\" required placeholder=\"Jordan\" style=\"width:100%;padding:12px 12px;border:1px solid #d7d7d7;border-radius:10px;\" \u002F>\n        \u003C\u002Flabel>\n      \u003C\u002Fdiv>\n      \u003Cdiv style=\"display:grid;grid-template-columns:1fr;gap:12px;margin-top:12px;\">\n        \u003Clabel style=\"display:block;\">\n          \u003Cspan style=\"display:block;font-size:13px;color:#333;margin-bottom:6px;\">Email\u003C\u002Fspan>\n          \u003Cinput name=\"email\" type=\"email\" required placeholder=\"you@example.com\" style=\"width:100%;padding:12px 12px;border:1px solid #d7d7d7;border-radius:10px;\" \u002F>\n        \u003C\u002Flabel>\n        \u003Clabel style=\"display:block;\">\n          \u003Cspan style=\"display:block;font-size:13px;color:#333;margin-bottom:6px;\">Phone (optional)\u003C\u002Fspan>\n          \u003Cinput name=\"phone\" type=\"tel\" placeholder=\"(555) 123-4567\" style=\"width:100%;padding:12px 12px;border:1px solid #d7d7d7;border-radius:10px;\" \u002F>\n        \u003C\u002Flabel>\n        \u003Clabel style=\"display:block;\">\n          \u003Cspan style=\"display:block;font-size:13px;color:#333;margin-bottom:6px;\">Preferred prize\u003C\u002Fspan>\n          \u003Cselect name=\"preferred_prize\" required style=\"width:100%;padding:12px 12px;border:1px solid #d7d7d7;border-radius:10px;background:#fff;\">\n            \u003Coption value=\"\" disabled selected>Select one\u003C\u002Foption>\n            \u003Coption value=\"iphone_18_pro\">iPhone 18 Pro\u003C\u002Foption>\n            \u003Coption value=\"iphone_18_pro_max\">iPhone 18 Pro Max\u003C\u002Foption>\n            \u003Coption value=\"either\">Either (no preference)\u003C\u002Foption>\n          \u003C\u002Fselect>\n        \u003C\u002Flabel>\n      \u003C\u002Fdiv>\n      \u003Clabel style=\"display:flex;gap:10px;align-items:flex-start;margin-top:14px;\">\n        \u003Cinput name=\"consent\" type=\"checkbox\" required style=\"margin-top:3px;\" \u002F>\n        \u003Cspan style=\"font-size:13px;color:#333;\">I agree to receive giveaway updates and understand I can unsubscribe anytime. By entering, I agree to the \u003Ca href=\"#rules\" style=\"color:#0b66ff;text-decoration:underline;\">Official Rules\u003C\u002Fa> and \u003Ca href=\"#privacy\" style=\"color:#0b66ff;text-decoration:underline;\">Privacy Policy\u003C\u002Fa>.\u003C\u002Fspan>\n      \u003C\u002Flabel>\n      \u003Cbutton type=\"submit\" style=\"margin-top:16px;width:100%;padding:14px 16px;border:0;border-radius:12px;background:#0b66ff;color:#fff;font-weight:700;font-size:16px;cursor:pointer;\">Enter the Giveaway\u003C\u002Fbutton>\n      \u003Cp style=\"margin:12px 0 0;font-size:12px;color:#666;\">No purchase necessary. Void where prohibited. Winner will be contacted by email.\u003C\u002Fp>\n    \u003C\u002Fform>\n  \u003C\u002Fdiv>\n\u003C\u002Fsection>","\u003Csection class=\"giveaway-thank-you\" aria-label=\"Thank You\" style=\"max-width:720px;margin:0 auto;\">\n  \u003Cdiv style=\"padding:22px;border:1px solid #e6e6e6;border-radius:14px;background:#fff;box-shadow:0 8px 24px rgba(0,0,0,.06)\">\n    \u003Ch2 style=\"margin:0 0 8px;\">You’re in!\u003C\u002Fh2>\n    \u003Cp style=\"margin:0 0 12px;line-height:1.6;color:#333;\">Thanks for entering the \u003Cstrong>iPhone 18 Pro\u002FMax + Complete PhoneBack Wardrobe\u003C\u002Fstrong> giveaway. Keep an eye on your inbox—we’ll email important updates and notify the winner there.\u003C\u002Fp>\n    \u003Cp style=\"margin:0;line-height:1.6;color:#333;\">Want to increase your odds? Return to the giveaway page and complete any available \u003Cstrong>bonus entries\u003C\u002Fstrong> (like referrals or social follows) if offered.\u003C\u002Fp>\n  \u003C\u002Fdiv>\n\u003C\u002Fsection>","Poppins","Inter","#333333","#FFFFFF",1,"#0171E3","#ffffff","md","https:\u002F\u002Fvyper-3.b-cdn.net\u002Fproduction\u002Fai-images\u002F7bcd9098-470e-45d9-ba71-809edf39c34c.jpeg",0.5,"https:\u002F\u002Fvyper-3.b-cdn.net\u002Fproduction\u002Fimages\u002F36a3bb95-983f-4e63-98ad-d68b7d0cebef.png","medium","large",[],"\u003Ch2>Welcome to our giveaway! You're officially entered.\u003C\u002Fh2>\u003Cp>One entry gets you a shot. But share your link, follow us, upload a video—each action earns you more entries. Better odds, no extra cost.\u003C\u002Fp>",true,"stacked",{"Email":33,"Gmail":33,"Phone":33,"Discord":36},false,[],"Enter the Giveaway","Sign in to track your entries!","I would like to receive marketing communications and updates about similar contests and promotions.","I agree to the Terms and Conditions and Privacy Policy.","top-down","top","1","solid","rounded",0,"bordered","light",[51,52,53],"cmsdrrzm603fsagg3lro99sxv","cmsf2lpt30018vl9sdkryo8bq","cmsdrwj8n03fwagg3hl2jiozn",[],["Date","2026-08-13T19:01:00.000Z"],["Date","2026-09-07T06:59:00.000Z"],"America\u002FLos_Angeles",[59,70,78,90,96],{"id":60,"icon":61,"order":47,"action":62,"points":63,"description":64,"social_media":65,"destination_url":66,"preset_or_custom":67,"confirmation_type":68,"isRepeatableDaily":36,"requiresManualReview":36,"verification_directions":69},"cmsdpzweg03c3agg3nnv4j36r","fa faInstagram","Follow on Instagram",75,"\u003Cp>Follow @sutibrand on Instagram\u003C\u002Fp>","Instagram","https:\u002F\u002Finstagram.com\u002Fsutibrand","preset","upload","\u003Cp>Upload a screenshot showing you follow the account\u003C\u002Fp>",{"id":71,"icon":72,"order":22,"action":73,"points":74,"description":75,"social_media":76,"destination_url":77,"preset_or_custom":67,"confirmation_type":68,"isRepeatableDaily":36,"requiresManualReview":36,"verification_directions":69},"cmsdpzweg03c4agg3tahna6ti","fa faTiktok","Follow on TikTok",50,"\u003Cp>Follow @suti.co on TikTok\u003C\u002Fp>","TikTok","https:\u002F\u002Ftiktok.com\u002F@suti.co",{"id":51,"icon":79,"order":80,"action":81,"points":82,"iconColor":83,"description":84,"social_media":85,"destination_url":86,"preset_or_custom":87,"confirmation_type":68,"isRepeatableDaily":36,"requiresManualReview":36,"confirmation_question":88,"verification_directions":89},"fas check-circle",2,"Complete Survey",40,"#0008f0","\u003Cp>Survey about preferences.\u003C\u002Fp>","Website","https:\u002F\u002Fform.typeform.com\u002Fto\u002Fnb3jRREi","custom","Upload a screenshot of your survey confirmation.","\u003Cp>Upload a screenshot of your survey confirmation.\u003C\u002Fp>",{"id":53,"icon":91,"order":92,"action":93,"points":94,"description":95,"social_media":11,"preset_or_custom":87,"confirmation_type":68,"isRepeatableDaily":36,"requiresManualReview":36},"fas upload",3,"Upload a video",100,"\u003Cp>\u003Cstrong>Create and upload a video showing you destroying your old phone case.\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>This is your shot at bonus entries and a second iPhone 18 if your video wins the wildcard contest.\u003C\u002Fp>\u003Cp>Show us how you ditch the old. Stomp it. Freeze it. Burn it safely. Smash it. Run it over. Get creative. Keep it 15-60 seconds. The best videos get featured in our October campaign (and the absolute best wins a second iPhone).\u003C\u002Fp>\u003Cp>No points required to submit. Just pure creative destruction.\u003C\u002Fp>",{"id":52,"icon":97,"order":98,"action":99,"points":100,"iconColor":101,"description":102,"social_media":85,"preset_or_custom":87,"confirmation_type":68,"isRepeatableDaily":36,"requiresManualReview":36},"fas award",4,"Sign the Pledge",30,"#425f25","\u003Cp>Click to sign the pledge: 'No case. Better feel. That's the pledge.' Earn bonus entries by joining the #SütiNoCaseRevolution.\u003C\u002Fp>",null,"viral","contest","Hey,\n\nI just signed up for this iPhone 18 giveaway from Süti and thought you'd want in. You can win an iPhone 18 + their full PhoneBack collection.\n\nFree to enter. One entry for signing up, plus bonus entries if you share your link, follow on social, or upload a video. Pretty solid odds if you put in minimal effort.\n\nEnds Sept 6. Here's my referral link: {{link}}",10,5,"flat","percent","stripe",["Date","2026-08-05T21:02:43.119Z"],"https:\u002F\u002Fsuti.co\u002Fapps\u002Falchemy\u002Felement\u002Fpreview?elementId=b698eae0-21d4-4d93-98af-4ffffcb7f60f&storeId=1bd57f16-5f96-4691-9000-441ff6dfd34f","https:\u002F\u002Fsuti.co\u002Fpages\u002Fphonebank-iphone-giveaway","win-an-iphone-18-promax-complete-phoneback-wardrobe-2000-value","hey@suti.co","info@transactional.blitzrocket.com","{name}, You're In! Welcome to Süti's iPhone 18 Giveaway!","Süti","5441 S Macadam Ave Ste N","Portland","Oregon","United States","\u003Cp>Hey {name}!\u003C\u002Fp>\u003Cp>Thanks for entering Süti's iPhone 18 giveaway. We're excited to have you here.\u003C\u002Fp>\u003Cp>You're officially in. \u003Cstrong>But if you want to increase your chances of winning, there's more you can do.\u003C\u002Fstrong> Share your unique referral link with friends and family. Each person who enters through {referral_link} earns you bonus entries. Every share counts.\u003C\u002Fp>\u003Cp>You can also complete bonus actions to earn more entries: follow us on Instagram and TikTok, upload a destruction video of your old phone case, sign the pledge, complete the survey. Each one improves your odds.\u003C\u002Fp>\u003Cp>Want to track your progress? Visit {entry_link} anytime to see how many entries you've earned and what actions are left to complete.\u003C\u002Fp>\u003Cp>The campaign runs through September 6. We'll announce winners on September 7.\u003C\u002Fp>\u003Cp>Thanks for being part of the Süti community. Good luck.\u003C\u002Fp>\u003Cp>The Süti Team\u003C\u002Fp>","https:\u002F\u002Fvyper-3.b-cdn.net\u002Fproduction\u002Fimages\u002Fca2213f8-b785-44bf-b5f4-8d61350a37a1.png","G-106VREXKGV","1296063314437124","EAAJhwkwbPckBSCrU4tImfokrTZC8BlMBsb8pwoYkwmL550jpTqvG2ijyLrIcw9ZBu76bYmxqYgeQZBC6z8Wzrjk9IZADk8lDHHpBKxBOVFRgZCDCJgXOsaVM1So5qr7ev2uZAEyg7ZBwjyc2tH8opR9p4vqXstb0KrJI4RrqSIbt7Nb5ZB1OqSwaYZAFsceDsNQZDZD","TEST27821","en","\u003Ch1>Terms of Service\u003C\u002Fh1>\u003Cp>By entering this contest, you agree to be bound by these Terms of Service. This contest is operated by the contest organizer and is subject to all applicable laws and regulations.\u003C\u002Fp>\u003Ch2>Eligibility\u003C\u002Fh2>\u003Cp>To be eligible to participate in this contest, you must:\u003C\u002Fp>\u003Cul>\u003Cli>Be at least 18 years of age or the legal age of majority in your jurisdiction\u003C\u002Fli>\u003Cli>Be a legal resident of an eligible country where contests are permitted\u003C\u002Fli>\u003Cli>Provide accurate and complete information when registering\u003C\u002Fli>\u003C\u002Ful>\u003Ch2>How to Enter\u003C\u002Fh2>\u003Cp>Entry into the contest is free and can be made by completing the registration form and any required actions as specified in the contest details.\u003C\u002Fp>\u003Ch2>Prize Selection\u003C\u002Fh2>\u003Cp>Winners will be selected according to the method specified in the contest details. Winners will be notified via email within 7 days of selection.\u003C\u002Fp>","\u003Ch3>\u003Cstrong>PRIVACY POLICY — iPhone 18 Giveaway\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>\u003Cstrong>Last Updated: August 2026\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>\u003Cstrong>1. Overview\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>This Privacy Policy (\"Policy\") describes how Suti, Co. (\"we,\" \"us,\" \"our,\" or \"Organizer\") collects, uses, and protects your personal information when you participate in the Suti iPhone 18 Giveaway (\"Giveaway\"). By entering the Giveaway, you consent to the practices described in this Policy.\u003C\u002Fp>\u003Cp>\u003Cstrong>2. Information We Collect\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>We collect the following types of information:\u003C\u002Fp>\u003Cp>\u003Cstrong>Personal Information:\u003C\u002Fstrong>\u003C\u002Fp>\u003Cul>\u003Cli>\u003Cp>First name and email address (required to enter)\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>Phone number (optional)\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>Country\u002Flocation (to verify eligibility)\u003C\u002Fp>\u003C\u002Fli>\u003C\u002Ful>\u003Cp>\u003Cstrong>Contest Entry Data:\u003C\u002Fstrong>\u003C\u002Fp>\u003Cul>\u003Cli>\u003Cp>Information provided in bonus entry actions (survey responses, social media handles, referral activity)\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>Video submissions (if applicable)\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>Pledge information (if applicable)\u003C\u002Fp>\u003C\u002Fli>\u003C\u002Ful>\u003Cp>\u003Cstrong>Technical Information:\u003C\u002Fstrong>\u003C\u002Fp>\u003Cul>\u003Cli>\u003Cp>IP address\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>Browser type and version\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>Device information (type, OS, screen resolution)\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>Referral source (how you found the Giveaway)\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>Usage data (pages visited, time spent, actions taken)\u003C\u002Fp>\u003C\u002Fli>\u003C\u002Ful>\u003Cp>\u003Cstrong>Video Submission Data (if applicable):\u003C\u002Fstrong>\u003C\u002Fp>\u003Cul>\u003Cli>\u003Cp>Video file and metadata\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>Any personal information visible in the video\u003C\u002Fp>\u003C\u002Fli>\u003C\u002Ful>\u003Cp>\u003Cstrong>3. How We Use Your Information\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>We use your information to:\u003C\u002Fp>\u003Cul>\u003Cli>\u003Cp>Administer and operate the Giveaway\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>Verify your eligibility and process entries\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>Select and notify winners\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>Fulfill prizes and communicate regarding prize fulfillment\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>Prevent fraud and enforce these terms\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>Send promotional emails about Suti products and future giveaways\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>Analyze Giveaway performance and improve our services\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>Use submitted videos in marketing materials, social media, and advertising (with your consent as outlined in the Terms of Service)\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>Segment our mailing list based on survey responses for targeted communications\u003C\u002Fp>\u003C\u002Fli>\u003C\u002Ful>\u003Cp>\u003Cstrong>4. Legal Basis for Processing\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>We process your information based on:\u003C\u002Fp>\u003Cul>\u003Cli>\u003Cp>Your consent (by entering the Giveaway)\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>Contractual necessity (to administer the contest and fulfill prizes)\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>Legitimate business interests (fraud prevention, service improvement)\u003C\u002Fp>\u003C\u002Fli>\u003C\u002Ful>\u003Cp>\u003Cstrong>5. Data Sharing\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>We do NOT share your personal information with third parties, except:\u003C\u002Fp>\u003Cul>\u003Cli>\u003Cp>\u003Cstrong>Service Providers:\u003C\u002Fstrong> Third-party platforms (Blitzrocket, Typeform, email providers) that help us operate the Giveaway\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>\u003Cstrong>Legal Requirements:\u003C\u002Fstrong> If required by law, court order, or government request\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>\u003Cstrong>Prize Fulfillment:\u003C\u002Fstrong> Shipping and logistics partners necessary to deliver prizes\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>\u003Cstrong>Video Usage:\u003C\u002Fstrong> Your submitted videos may be shared publicly in marketing materials if selected\u003C\u002Fp>\u003C\u002Fli>\u003C\u002Ful>\u003Cp>\u003Cstrong>6. Data Retention\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>We retain your information as follows:\u003C\u002Fp>\u003Cul>\u003Cli>\u003Cp>\u003Cstrong>Giveaway Entry Data:\u003C\u002Fstrong> Retained for 2 years after the Giveaway ends, then deleted\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>\u003Cstrong>Email Address:\u003C\u002Fstrong> Retained indefinitely unless you unsubscribe (see Section 8)\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>\u003Cstrong>Video Submissions:\u003C\u002Fstrong> Retained indefinitely for promotional purposes, or until you request deletion\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>\u003Cstrong>Survey Responses:\u003C\u002Fstrong> Retained for 1 year for analysis purposes\u003C\u002Fp>\u003C\u002Fli>\u003C\u002Ful>\u003Cp>\u003Cstrong>7. Your Rights\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>You have the right to:\u003C\u002Fp>\u003Cul>\u003Cli>\u003Cp>\u003Cstrong>Access:\u003C\u002Fstrong> Request a copy of the personal information we hold about you\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>\u003Cstrong>Correct:\u003C\u002Fstrong> Request corrections to inaccurate information\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>\u003Cstrong>Delete:\u003C\u002Fstrong> Request deletion of your information (except where legally required to retain it)\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>\u003Cstrong>Opt-Out:\u003C\u002Fstrong> Unsubscribe from promotional emails at any time\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>\u003Cstrong>Data Portability:\u003C\u002Fstrong> Request your information in a portable format\u003C\u002Fp>\u003C\u002Fli>\u003C\u002Ful>\u003Cp>To exercise these rights, contact us at \u003Ca target=\"_blank\" rel=\"noopener noreferrer nofollow\" href=\"mailto:hey@suti.co\">\u003Cu>hey@suti.co\u003C\u002Fu>\u003C\u002Fa> with your request.\u003C\u002Fp>\u003Cp>\u003Cstrong>8. Email Communications\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>By entering the Giveaway, you consent to receive promotional emails from Suti about:\u003C\u002Fp>\u003Cul>\u003Cli>\u003Cp>Giveaway updates and winner announcements\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>New product launches\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>Special offers and promotions\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>Company news and announcements\u003C\u002Fp>\u003C\u002Fli>\u003C\u002Ful>\u003Cp>\u003Cstrong>Unsubscribe:\u003C\u002Fstrong> You may unsubscribe from promotional emails at any time by clicking the unsubscribe link in any email. Note: You will continue to receive transactional emails related to the Giveaway (winner notifications, prize fulfillment updates) even if you unsubscribe from promotional emails.\u003C\u002Fp>\u003Cp>\u003Cstrong>9. Video Submissions & User-Generated Content\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>If you submit a destruction video:\u003C\u002Fp>\u003Cul>\u003Cli>\u003Cp>You grant Suti a perpetual license to use your video in marketing materials, social media, and advertising\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>Your video may be edited, modified, or reproduced without additional compensation\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>If your video is selected as the Wildcard winner, we may feature your name and likeness in promotional materials\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>You retain ownership of your video but cannot revoke Suti's license to use it\u003C\u002Fp>\u003C\u002Fli>\u003C\u002Ful>\u003Cp>\u003Cstrong>10. Security\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>We use industry-standard security measures to protect your personal information, including:\u003C\u002Fp>\u003Cul>\u003Cli>\u003Cp>Encrypted data transmission (SSL\u002FTLS)\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>Secure servers and databases\u003C\u002Fp>\u003C\u002Fli>\u003Cli>\u003Cp>Limited access to personal information by authorized personnel only\u003C\u002Fp>\u003C\u002Fli>\u003C\u002Ful>\u003Cp>However, no security measure is 100% secure. We cannot guarantee absolute security of your information.\u003C\u002Fp>\u003Cp>\u003Cstrong>11. Third-Party Links\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>The Giveaway may contain links to third-party websites (social media platforms, Blitzrocket, etc.). We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing your information.\u003C\u002Fp>\u003Cp>\u003Cstrong>12. Children's Privacy\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>The Giveaway is not intended for individuals under 18 years of age. We do not knowingly collect information from children. If we become aware that a child has entered the Giveaway, we will delete their information immediately.\u003C\u002Fp>\u003Cp>\u003Cstrong>13. International Data Transfers\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>Your information may be transferred to, stored in, and processed in countries other than your country of residence, including the United States. By entering the Giveaway, you consent to such transfers.\u003C\u002Fp>\u003Cp>\u003Cstrong>14. Changes to This Policy\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>We reserve the right to update this Privacy Policy at any time. Changes will be effective immediately upon posting. Continued participation in the Giveaway constitutes acceptance of any changes.\u003C\u002Fp>\u003Cp>\u003Cstrong>15. Contact Information\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>For questions about this Privacy Policy or to exercise your rights, contact:\u003C\u002Fp>\u003Cp>\u003Cstrong>Suti, Co.\u003C\u002Fstrong>\u003Cbr>Email: \u003Ca target=\"_blank\" rel=\"noopener noreferrer nofollow\" href=\"mailto:hey@suti.co\">\u003Cu>hey@suti.co\u003C\u002Fu>\u003C\u002Fa>\u003Cbr>Website: \u003Ca target=\"_blank\" rel=\"noopener noreferrer nofollow\" href=\"http:\u002F\u002Fwww.suti.co\">\u003Cu>www.suti.co\u003C\u002Fu>\u003C\u002Fa>\u003C\u002Fp>\u003Cp>\u003C\u002Fp>","Case Study: PhoneBack iPhone 18 Pro + Wardrobe Campaign","\u003Ch2>Campaign Overview\u003C\u002Fh2>\n\u003Cp>PhoneBack’s “Win iPhone 18 Pro\u002FPro Max + PhoneBack Wardrobe” campaign is a high-intent \u003Cstrong>viral marketing campaign\u003C\u002Fstrong> engineered to convert broad consumer interest in premium smartphones into measurable brand actions. By pairing an aspirational hero prize (iPhone 18 Pro\u002FPro Max) with a brand-owned bundle (a “complete PhoneBack wardrobe” valued at $2K), PhoneBack positions itself not just as an accessory brand, but as a lifestyle purchase tied to daily carry and personal style.\u003C\u002Fp>\n\u003Cp>Running from \u003Cstrong>August 13, 2026 to September 7, 2026\u003C\u002Fstrong> (with public promotion framed as August 15–September 6), the campaign uses a classic \u003Cstrong>contest marketing strategy\u003C\u002Fstrong>: a universally desirable prize to spike top-of-funnel reach, then bonus actions to turn attention into durable assets like follows, user-generated content, and first-party insights. This is where the campaign moves beyond a simple sweepstakes into a structured growth engine supporting \u003Cstrong>email list growth\u003C\u002Fstrong> and community building.\u003C\u002Fp>\n\u003Cp>The offer is intentionally stacked: the iPhone attracts mass-market volume, while the PhoneBack wardrobe ensures the brand captures downstream value (product awareness, consideration, and social proof). This blend is a proven \u003Cstrong>giveaway marketing strategy\u003C\u002Fstrong> for brands that need both scale and relevance—scale from the phone, relevance from the wardrobe and content actions.\u003C\u002Fp>\n\n\u003Ch2>Campaign Strategy\u003C\u002Fh2>\n\u003Cp>PhoneBack’s strategy centers on aligning the prize with the brand’s product category and the social platforms where phone accessory discovery happens. The iPhone 18 Pro\u002FPro Max is a “universal” incentive that reduces friction to entry, while the wardrobe bundle acts as a qualification layer—participants who care about styling and accessories are more likely to engage deeply, not just enter.\u003C\u002Fp>\n\u003Cp>Crucially, the campaign uses \u003Cstrong>weighted bonus actions\u003C\u002Fstrong> (points per task) to shape participant behavior. The point values reveal priorities: \u003Cstrong>Upload a video (100 points)\u003C\u002Fstrong> is the highest-leverage action because it creates reusable creative assets and social proof; \u003Cstrong>Instagram follow (75)\u003C\u002Fstrong> outranks TikTok follow (50), suggesting Instagram is either a primary conversion channel or a stronger driver of repeat exposure via Stories\u002FReels; mid-tier actions like survey completion (40) and pledge signing (30) capture segmentation data and values alignment.\u003C\u002Fp>\n\u003Cul>\n  \u003Cli>\u003Cstrong>Share-to-earn bonus entries\u003C\u002Fstrong> (viral distribution mechanic)\u003C\u002Fli>\n  \u003Cli>\u003Cstrong>Follow on Instagram\u003C\u002Fstrong> (75 points)\u003C\u002Fli>\n  \u003Cli>\u003Cstrong>Follow on TikTok\u003C\u002Fstrong> (50 points)\u003C\u002Fli>\n  \u003Cli>\u003Cstrong>Complete Survey on Website\u003C\u002Fstrong> (40 points)\u003C\u002Fli>\n  \u003Cli>\u003Cstrong>Upload a video\u003C\u002Fstrong> (100 points)\u003C\u002Fli>\n  \u003Cli>\u003Cstrong>Sign the Pledge on Website\u003C\u002Fstrong> (30 points)\u003C\u002Fli>\n  \u003Cli>\u003Cstrong>No two-way referral rewards\u003C\u002Fstrong> (referrer is incentivized; referred friend is not explicitly rewarded)\u003C\u002Fli>\n\u003C\u002Ful>\n\u003Cp>This is a \u003Cstrong>viral contest campaign\u003C\u002Fstrong> built for multi-objective performance: social follower growth, content generation, and audience intelligence. The lack of two-way referral rewards suggests PhoneBack is prioritizing simplicity and margin control over maximum conversion on invites; instead, it relies on the attractiveness of the prize and the ease of sharing to sustain the viral loop.\u003C\u002Fp>\n\n\u003Ch2>Viral Mechanics & Growth Engine\u003C\u002Fh2>\n\u003Cp>At the core is a single behavior-shaping idea: \u003Cstrong>participants can increase odds by completing high-value actions\u003C\u002Fstrong>. This creates a ladder of engagement—casual entrants do the minimum, while motivated entrants become distributors and creators. In referral marketing terms, PhoneBack is using a one-sided incentive model: earn more entries by sharing, but without a friend reward. That design typically yields fewer invite conversions than a two-sided model, but it can still scale when the prize is strong and friction is low.\u003C\u002Fp>\n\u003Cp>The viral loop functions like this: a participant enters → sees “share to earn bonus entries” → distributes via social\u002FDM → new visitors enter → some of them complete bonus actions (follows, survey, video) → their own shares compound reach. Each loop adds two compounding assets: (1) incremental exposure via participants’ networks (network effects) and (2) platform-native signals (follows, UGC, engagement) that create \u003Cstrong>social proof\u003C\u002Fstrong> and improve algorithmic distribution.\u003C\u002Fp>\n\n\u003Ch3>Instagram Follow (75 points): optimizing for repeat touchpoints\u003C\u002Fh3>\n\u003Cp>Instagram is treated as a primary channel via the higher point value. Strategically, 75 points incentivizes entrants to lock in a \u003Cstrong>persistent remarketing surface\u003C\u002Fstrong>: Stories, Reels, and posts keep the campaign and products in view throughout the 3+ week window. For accessories and “wardrobe” bundles, Instagram’s visual merchandising is ideal, and the follow action increases the probability of post-campaign conversion.\u003C\u002Fp>\n\n\u003Ch3>TikTok Follow (50 points): discovery and future creative distribution\u003C\u002Fh3>\n\u003Cp>TikTok’s follow is slightly lower-weighted, which often indicates the brand expects TikTok to be more volatile (algorithmic reach can occur without a follow) or that its TikTok content cadence is still scaling. Still, this action supports \u003Cstrong>social media growth tactics\u003C\u002Fstrong> by building an owned audience for future launches and enabling UGC to perform better when participants tag or reference the brand.\u003C\u002Fp>\n\n\u003Ch3>Survey Completion (40 points): turning hype into first-party data\u003C\u002Fh3>\n\u003Cp>Survey completion is a practical \u003Cstrong>email list building\u003C\u002Fstrong> companion because it increases lead quality and segmentation. For PhoneBack, a survey can reveal phone model preferences, style tastes, buying timelines, and price sensitivity—insights that reduce CAC by enabling targeted post-campaign messaging (e.g., “wardrobe starter kit for new iPhone owners”). This is one of the highest ROI actions because it converts attention into durable, actionable data.\u003C\u002Fp>\n\n\u003Ch3>Upload a Video (100 points): UGC as the campaign’s creative engine\u003C\u002Fh3>\n\u003Cp>The 100-point video upload is the campaign’s most aggressive lever. It shifts participants from “audience” to “creator,” producing user-generated content that can be repurposed as ads, landing page proof, and organic social. This is especially effective in a category where product benefits (fit, look, everyday carry) are best demonstrated on-camera. In a referral program strategy context, UGC becomes a second-order viral channel: each participant’s video can drive new entries independent of the campaign’s own posts.\u003C\u002Fp>\n\n\u003Ch3>Sign the Pledge (30 points): values alignment and identity-based conversion\u003C\u002Fh3>\n\u003Cp>The pledge action is a subtle but important psychological mechanic. It introduces \u003Cstrong>commitment and consistency\u003C\u002Fstrong>: once someone signs a pledge, they’re more likely to see themselves as part of the brand’s community and continue engaging. Even at 30 points, it helps PhoneBack filter for people willing to take a stand, which often correlates with higher retention and stronger word-of-mouth.\u003C\u002Fp>\n\n\u003Ch2>Results & Impact\u003C\u002Fh2>\n\u003Cp>At the time of analysis, the campaign reports \u003Cstrong>570 entries\u003C\u002Fstrong> within an active window (August 13–September 7). Without traffic and conversion-rate data, the most meaningful read is behavioral: this entry count represents \u003Cstrong>570 acquisition events\u003C\u002Fstrong> that can be converted into multi-channel touchpoints through bonus actions—especially Instagram\u002FTikTok follows, survey insights, and UGC submissions.\u003C\u002Fp>\n\u003Cp>Because the campaign runs for over three weeks, the expected growth pattern is a “two-peak” curve common to contest marketing strategy: an initial spike at launch (early adopters and existing followers), a mid-campaign plateau, then a deadline-driven surge as scarcity increases. PhoneBack’s share-to-earn mechanic is designed to widen the plateau by continuously rewarding distribution rather than relying solely on brand posting frequency.\u003C\u002Fp>\n\u003Cp>Most importantly, 570 entries are not just “participants”—they are the seed of a community. Each completed bonus action increases PhoneBack’s owned audience and reduces dependence on paid traffic after the campaign ends. In other words, the impact should be measured in \u003Cstrong>brand reach, follower growth, UGC volume, and segmented leads\u003C\u002Fstrong>, not just entry totals.\u003C\u002Fp>\n\n\u003Ch2>Key Takeaways\u003C\u002Fh2>\n\u003Col>\n  \u003Cli>\u003Cstrong>Anchor the prize in mass desirability, then qualify with a brand bundle\u003C\u002Fstrong> (iPhone = scale; PhoneBack wardrobe = relevance and product discovery).\u003C\u002Fli>\n  \u003Cli>\u003Cstrong>Use point weighting to tell entrants what matters most\u003C\u002Fstrong>—PhoneBack’s 100-point video action correctly prioritizes UGC as a compounding asset.\u003C\u002Fli>\n  \u003Cli>\u003Cstrong>Prioritize the platform that best merchandises your category\u003C\u002Fstrong> by assigning higher value to Instagram follows (75) when visual lifestyle content drives consideration.\u003C\u002Fli>\n  \u003Cli>\u003Cstrong>Convert campaign traffic into first-party intelligence\u003C\u002Fstrong> using a survey (40 points) to segment post-campaign email\u002FSMS flows by device, style, and intent.\u003C\u002Fli>\n  \u003Cli>\u003Cstrong>Add identity-based micro-commitments\u003C\u002Fstrong> like a pledge (30 points) to increase retention and strengthen community signaling.\u003C\u002Fli>\n  \u003Cli>\u003Cstrong>Use share-to-earn entries to sustain the mid-campaign plateau\u003C\u002Fstrong> so growth doesn’t depend entirely on brand posts or ad spend.\u003C\u002Fli>\n\u003C\u002Fol>\n\n\u003Ch2>Why This Strategy Works\u003C\u002Fh2>\n\u003Cp>This PhoneBack campaign works because it stacks multiple psychological triggers into one cohesive funnel. \u003Cstrong>Scarcity and FOMO\u003C\u002Fstrong> come from the fixed campaign window (mid-August to early September) and the high-status prize; participants know the opportunity closes, which increases completion rates near the end. \u003Cstrong>Reciprocity\u003C\u002Fstrong> is created when PhoneBack offers a $2K value package for free entry—participants feel compelled to “do more” via bonus actions, especially follows and surveys.\u003C\u002Fp>\n\u003Cp>\u003Cstrong>Social proof\u003C\u002Fstrong> is engineered through the video upload action (100 points). Every piece of UGC signals that “real people want this,” which reduces hesitation for new visitors and creates a feedback loop where content drives more entries and entries drive more content. This is the heart of a scalable \u003Cstrong>viral loop\u003C\u002Fstrong> in a viral contest campaign.\u003C\u002Fp>\n\u003Cp>Finally, the campaign’s mechanics reduce friction while still collecting value: one-sided referral sharing makes participation simple, and the bonus action ladder ensures PhoneBack captures deeper engagement from motivated entrants. The result is a pragmatic blend of \u003Cstrong>referral marketing\u003C\u002Fstrong>, \u003Cstrong>social media growth tactics\u003C\u002Fstrong>, and \u003Cstrong>email list building\u003C\u002Fstrong>—all grounded in the specific actions participants are asked to complete inside this campaign.\u003C\u002Fp>",["Date","2026-08-14T03:45:01.903Z"],"case-study-phoneback-iphone-18-pro-wardrobe-campaign",{"id":7,"name":119,"subdomain":138,"domain":103,"avatarUrl":103},"sutibrand",12990,[141,144,145,149,153],{"id":60,"contestId":5,"action":62,"icon":61,"iconColor":103,"description":64,"socialMedia":65,"points":63,"commissionAmount":103,"confirmationType":68,"uploadMediaType":142,"verificationDirections":143,"confirmationQuestion":103,"destinationUrl":66,"appStoreUrl":103,"playStoreUrl":103,"apiVerificationUrl":103,"presetOrCustom":67,"order":47,"isRepeatableDaily":36,"requiresManualReview":36,"hasApiVerificationSecret":36,"verificationPhrase":103},"all","\u003Cp>Upload a screenshot showing you follow the account.\u003C\u002Fp>",{"id":71,"contestId":5,"action":73,"icon":72,"iconColor":103,"description":75,"socialMedia":76,"points":74,"commissionAmount":103,"confirmationType":68,"uploadMediaType":142,"verificationDirections":143,"confirmationQuestion":103,"destinationUrl":77,"appStoreUrl":103,"playStoreUrl":103,"apiVerificationUrl":103,"presetOrCustom":67,"order":22,"isRepeatableDaily":36,"requiresManualReview":36,"hasApiVerificationSecret":36,"verificationPhrase":103},{"id":51,"contestId":5,"action":81,"icon":79,"iconColor":83,"description":146,"socialMedia":85,"points":82,"commissionAmount":103,"confirmationType":147,"uploadMediaType":142,"verificationDirections":89,"confirmationQuestion":148,"destinationUrl":86,"appStoreUrl":103,"playStoreUrl":103,"apiVerificationUrl":103,"presetOrCustom":87,"order":80,"isRepeatableDaily":36,"requiresManualReview":36,"hasApiVerificationSecret":36,"verificationPhrase":103},"\u003Cp>Quick survey about some of your preferences.\u003C\u002Fp>","text","Type in the confirmation code you received after completing the survey.",{"id":53,"contestId":5,"action":93,"icon":91,"iconColor":150,"description":151,"socialMedia":11,"points":94,"commissionAmount":103,"confirmationType":68,"uploadMediaType":142,"verificationDirections":152,"confirmationQuestion":103,"destinationUrl":103,"appStoreUrl":103,"playStoreUrl":103,"apiVerificationUrl":103,"presetOrCustom":87,"order":92,"isRepeatableDaily":33,"requiresManualReview":36,"hasApiVerificationSecret":36,"verificationPhrase":103},"#901d81","\u003Cp>\u003Cstrong>Create and upload a destruction video.\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>Show us your old phone case getting destroyed. Stomp it, freeze it, burn it safely, run it over, smash it—however you want. Keep it 15–60 seconds. Be creative.\u003C\u002Fp>\u003Cp>What you get: 100 bonus points per submission + a shot at winning a second iPhone 18 if your video is selected as the best.\u003C\u002Fp>\u003Cp>What we do: Feature the best videos in our October campaign. One winner gets announced when the campaign closes.\u003C\u002Fp>\u003Cp>\u003Cstrong>Repeatable Daily \u003C\u002Fstrong>(Must be a new video with every entry)\u003C\u002Fp>","\u003Cp>\u003C\u002Fp>",{"id":52,"contestId":5,"action":99,"icon":97,"iconColor":101,"description":154,"socialMedia":85,"points":100,"commissionAmount":103,"confirmationType":147,"uploadMediaType":142,"verificationDirections":155,"confirmationQuestion":148,"destinationUrl":156,"appStoreUrl":103,"playStoreUrl":103,"apiVerificationUrl":103,"presetOrCustom":87,"order":98,"isRepeatableDaily":36,"requiresManualReview":36,"hasApiVerificationSecret":36,"verificationPhrase":103},"\u003Cp>\u003Cstrong>Sign the pledge.\u003C\u002Fstrong>\u003C\u002Fp>\u003Cp>\"No case. Better feel. That's the pledge.\"\u003C\u002Fp>\u003Cp>One click. You're in. 30 Bonus points unlocked.\u003C\u002Fp>\u003Cp>You're committing to the idea that your phone doesn't need to be buried under plastic and rubber. Your phone is beautiful. It should feel like it in your hand. By signing, you're saying you're part of the #SütiNoCaseRevolution.\u003C\u002Fp>","\u003Cp>Upload a screenshot of your signed pledge.\u003C\u002Fp>","https:\u002F\u002Fform.typeform.com\u002Fto\u002FNgJAzoYA",[158,173,185],{"slug":159,"href":160,"title":161,"brand":162,"industry":163,"image":164,"logo":165,"mechanism":166,"status":167,"outcomes":168,"entrants":172},"case-study-signupgenius-teacher-appreciation-giveaway","\u002Fgiveaway-ideas\u002Fcase-study-signupgenius-teacher-appreciation-giveaway","$2,500 Teacher Appreciation Giveaway","SignUpGenius","Software \u002F SaaS","\u002Fimages\u002Fgiveaway-ideas\u002Fsignupgenius.jpg","\u002Fimages\u002Fgiveaway-ideas\u002Fsignupgenius-logo.png","Nomination-style entry: entrants name a teacher rather than entering for themselves","verified",[169],{"label":170,"value":171},"Total entries","140K+",140133,{"slug":174,"href":175,"title":176,"brand":177,"industry":178,"image":179,"logo":11,"mechanism":180,"status":167,"outcomes":181,"entrants":184},"case-study-blacktail-studio-biggest-giveaway-ever","\u002Fgiveaway-ideas\u002Fcase-study-blacktail-studio-biggest-giveaway-ever","My Biggest Giveaway Ever","Blacktail Studio","Creators \u002F YouTube","\u002Fimages\u002Fgiveaway-ideas\u002Fblacktail-studio-prize.jpg","The grand prize is the exact table built in the channel's newest video",[182],{"label":170,"value":183},"100K+",107689,{"slug":186,"href":187,"title":188,"brand":189,"industry":190,"image":191,"logo":191,"mechanism":192,"status":167,"outcomes":193,"entrants":196},"case-study-44-farms-freezer-full-of-beef-campaign","\u002Fgiveaway-ideas\u002Fcase-study-44-farms-freezer-full-of-beef-campaign","The Ultimate 4th of July Giveaway","44 Farms","Food & Beverage \u002F DTC","https:\u002F\u002Fvyper-3.b-cdn.net\u002Fproduction\u002Fimages\u002F8ebcc732-08d0-4bd5-b8b9-d2648ff1ad9e.png","Single low-friction email entry framed as “takes a minute”",[194],{"label":170,"value":195},"34K+",34812]