For Shopify stores and direct-to-consumer brands
Grow your Klaviyo list, your following, and your order volume without more ad spend
Waiakea ran one four-week partner giveaway on BlitzRocket and collected 62,354 email subscribers, 14,000+ new Instagram followers, and a 24% landing page conversion rate.
Native Shopify integration. Trusted by ecommerce brands since 2016.

Win the Hydration and Wellness Bundle
Eight lifestyle brands, one prize package. Free to enter, no purchase necessary.
Ends in
Enter
Shipping country *
Powered by Blitz Rocket
Built for ecommerce brands of every category
Case study
Waiakea collected 62,354 email subscribers in four weeks
Waiakea sells Hawaiian volcanic water into a beverage category crowded with national brands and shelf-space incumbents. Founded in 2012 and selling on Shopify, the company needed to reach health-conscious shoppers who care about alkaline water and sustainable sourcing, and it needed a direct relationship with them rather than one mediated by retail distribution.
The campaign was a hosted partner giveaway that ran for four weeks. Waiakea brought in more than eight complementary lifestyle brands, and each one promoted the same giveaway to its own email list and social following. That cross-promotion created a multiplier effect no single brand could have produced alone.
- More than eight complementary lifestyle brands hosted the giveaway together.
- Every partner promoted the same campaign to its own email list and social following.
- An email address was the price of entry, so each participant landed on an owned channel.
- One branded landing page collected every entry, which kept the results measurable in a single place.

Waiakea Hawaiian Volcanic Water
Hydration and lifestyle brand founded in 2012, selling on Shopify
- 62,354
- New email subscribers in 4 weeks
- 14,000+
- New Instagram followers
- 251,247
- Pageviews on the landing page
- 24%
- Landing page conversion rate
- 124,493
- Total new followers across all partners
Why DTC brands choose BlitzRocket
Subscribers, followers, and orders at a cost that does not reprice
Four reasons buying growth in a saturated category keeps getting more expensive, and what a campaign does about each one.
Paid acquisition costs more every quarter
A campaign with referral mechanics turns your customers and your partner brands into the acquisition channel. Waiakea did not buy an audience at that scale. It borrowed one from eight brands that had already built theirs.
124,493 new followers across all partner audiences
Your list grows a few popup signups at a time
Make an email address the price of entry, then stack bonus entries on the actions that spread the campaign. Waiakea ran that structure for four weeks and finished with a list larger than most DTC brands build in a year.
62,354 new email subscribers in four weeks
Retail distribution hides who your customer is
When most of your volume moves through shelves and marketplaces, the buyer relationship belongs to someone else. A campaign page you own captures the email, the consent, and the first-party data before the first order.
24% of landing page visitors converted into entries
A saturated category buries your launch
Shouting louder in a crowded market gets more expensive every quarter. Borrowing attention from brands that already hold it costs a prize instead of a media budget, and one landing page carries the traffic from all of them at once.
251,247 pageviews on a single campaign page
Campaign types
Six ways DTC brands run BlitzRocket
From a hosted partner giveaway to a post-purchase referral, one platform covers the whole lifecycle.
Pool audiences with complementary brands and multiply your reach
How it works
- 1Recruit brands that sell to the same shopper without competing with you
- 2Host one campaign page and give every partner the same link to promote
- 3Award bonus entries for following each partner, so reach compounds across the group
What it produces

Win the Hydration and Wellness Bundle
Eight lifestyle brands, one prize package
Enter
Powered by Blitz Rocket
What you get
The features that turn entries into subscribers, followers, and orders
Partner mechanics, Shopify sync, referral tracking, and fraud filtering are part of the product.
Partner giveaways are a first-class campaign type
The mechanic behind the Waiakea campaign is built into the product, not stitched together from workarounds. Waiakea hosted more than eight complementary lifestyle brands on one page for four weeks.
- One hosted campaign page that every partner brand promotes to its own list
- Bonus entries for following each partner, so reach compounds across the whole group
- Split the prize cost across the group while every brand keeps the full entry list
- Tracked referral links show which partner and which entrant drove each signup
- Weight points toward the partner actions that matter most to you
- Export or sync the shared list into your own email platform with campaign tags
Wired into the DTC stack you already run
Campaign data lands in the tools your store runs on, so nothing has to be re-keyed after the giveaway ends.
- Native Shopify integration, with Zapier and Make covering everything else
- BigCommerce and WooCommerce supported
- Auto-apply discount codes as prizes and referral rewards
- Sync entrants into Klaviyo, Mailchimp, MailerLite, ActiveCampaign, and nine more providers
Referral links and live leaderboards
The mechanics that make a campaign spread past your existing customers ship with the product.
- A tracked referral link for every entrant
- Live leaderboard that turns growth into a competition
- Reward milestones that unlock as customers accumulate points
- Automated reward delivery for discount codes, free product, and store credit
Fraud detection on every entry
Junk entries are the fastest way to wreck both your reporting and your sender reputation. They get filtered before they reach your list.
- Bots, duplicate accounts, and disposable emails blocked automatically
- Screenshot proof reviewed by AI, so fabricated follows never count
- OAuth-confirmed actions on X, Twitch, and Spotify cannot be faked at all
- Your Klaviyo deliverability stays clean because junk signups never sync
Tracking you can put in a Monday report
Run the campaign like a channel: branded, measurable, and attributable back to the store.
- Meta Pixel with Conversions API, GA4, and Google Tag Manager per campaign
- Real-time dashboard for entries, shares, and conversion rate
- Export campaign data for your own reporting
- Host on your own custom domain or subdomain
Pricing
Plans that grow with your brand
Start free. Upgrade when giveaways, referrals, and UGC become a standing part of your growth plan.
Starter
Test the waters with a single small campaign.
- 1 active campaign
- Up to 6,000 entries
- Basic branding
- Email support
Pro
Everything a growing DTC brand needs to scale campaigns.
- Unlimited campaigns
- Up to 20,000 entries
- Custom branding and subdomains
- Referral and ambassador programs
- Advanced analytics
Enterprise
Built for DTC brands running always-on referral engines.
- Unlimited campaigns, up to 100,000 entries
- White label and custom domains
- Dedicated customer success manager
- Priority fraud detection
- API and Shopify Plus integration
- Revenue attribution
Questions we hear from DTC marketers
Frequently asked questions
Does BlitzRocket integrate with Shopify?
Yes. BlitzRocket offers a native Shopify integration, plus Zapier and Make for anything outside it. You can auto-apply discount codes as giveaway prizes, sync new participants into customer segments, and attribute results back to each campaign. BigCommerce and WooCommerce are supported as well. Waiakea, the Hawaiian volcanic water brand that collected 62,354 email subscribers in four weeks, ran its campaign alongside a Shopify store.
Can a giveaway actually grow my Klaviyo list?
It is one of the fastest ways to do it. An email address is the price of entry on every BlitzRocket campaign, and entrants sync automatically into Klaviyo, Mailchimp, MailerLite, ActiveCampaign, Kit, Drip, EmailOctopus, GetResponse, Campaign Monitor, Sendy, Sendlane, Gist, or Autopilot with the tags you define. Waiakea added 62,354 subscribers in a single four-week campaign. Tag the giveaway cohort so it flows into a welcome sequence written for people who arrived through a contest rather than a product page.
What is a hosted partner giveaway, and why do DTC brands run them?
You recruit brands that sell to the same shopper without competing with you, then all of you host one campaign and promote it to your own lists. Every audience sees the giveaway, the prize cost is split, and each brand keeps the full entry list. Waiakea ran exactly this with more than eight complementary lifestyle brands: the campaign drew 251,247 pageviews to a single landing page and produced 124,493 new followers across all partners. It is the highest-leverage campaign type available to a brand in a saturated category.
How do referral programs work for ecommerce?
Every participant receives a unique referral link after entering a campaign or completing a purchase. When a friend uses that link, both sides can be rewarded with discount codes, free product, store credit, or points. BlitzRocket tracks every referral, issues the reward automatically, and shows a live leaderboard that keeps your top ambassadors competing. Because the reward only fires on a real referral, the cost scales with results rather than with impressions.
What is the best giveaway prize for a DTC brand?
Your own product bundle is almost always the right answer. It filters out prize hunters, attracts people who genuinely want what you sell, and costs you wholesale rather than retail. Bundles in the $200 to $1,000 range tend to perform well. A partner bundle raises the perceived value further without raising the cost to any one brand, which is the structure Waiakea used across more than eight brands. If you want prize ideas for your category, the free giveaway prize generator at /tools/giveaway-prize-generator is a good starting point.
How do I keep fake entries out of my campaign?
BlitzRocket blocks bots, duplicate accounts, disposable emails, and fabricated social actions automatically. Screenshot proof is reviewed by AI, and OAuth-confirmed actions on X, Twitch, and Spotify cannot be faked at all. Filtering happens before entries sync, so your Klaviyo deliverability and your reporting both stay accurate. You can also weight entries toward high-intent actions like uploading a product photo, which prize hunters rarely bother with.
Can one campaign collect entries from Instagram and my website at the same time?
Yes. A single BlitzRocket campaign can collect entries from Instagram, TikTok, YouTube, X, Facebook, your own landing page, and post-purchase emails, all tracked in one dashboard. Bonus entries can be offered for each additional channel a participant engages with, which is how a campaign grows several channels at once instead of trading one for another.
How long should a DTC giveaway run?
Two to four weeks covers most cases. A one-week run creates urgency and suits seasonal promotions. Four weeks gives referral and partner cross-promotion time to compound, which is why the Waiakea partner giveaway ran for four. You can see how other ecommerce brands structured theirs at /case-studies/ecommerce.
Launch your first campaign in 10 minutes
Waiakea turned four weeks and eight partner brands into 62,354 email subscribers and 14,000+ new Instagram followers. Yours starts with a single campaign page.